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Building Your Startup from Ground Zero to Market Dominance

Unveiling Entrepreneurial Wisdom with Dallas Fontaine | Scale Labs Co-Founder

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Dallas Fontaine, co-founder of Scale Labs, shares his journey in the tech industry and the lessons he learned along the way. He emphasizes the importance of understanding customer behaviors and building products that solve real pain points. Dallas also discusses the services and strategies of Scale Labs, which focuses on helping entrepreneurs find product-market fit and build revenue. He highlights the need for hunger to learn, willingness to fail, and a sense of humility as key qualities for aspiring entrepreneurs. Dallas shares personal insights on work-life balance and the importance of mentorship and relationships in personal and professional growth.


  • Understand customer behaviors and build products that solve real pain points.

  • Focus on early-stage games and play the game that is appropriate for your business.

  • Consistency and discipline are key to success in entrepreneurship.

  • Develop a network of mentors and advisors to guide you in your journey.

  • Balance work and family life by setting boundaries and having open communication.

  • Stay hungry to learn, embrace failure, and approach challenges with humility.


00:00 Introduction

01:28 Dallas's Journey in the Tech Industry

03:49 Lessons Learned from Building and Selling a Startup

06:08 The Importance of Top of Funnel in Sales

08:27 Overcoming Challenges in Entrepreneurship

11:46 Scale Labs: Helping Entrepreneurs Find Product-Market Fit

13:40 The Step-by-Step Process at Scale Labs

15:36 Investment Required for Scale Labs' Services

17:30 Opportunities in the Tech Landscape

19:51 Success Stories from Scale Labs

24:35 The Importance of Mentorship

27:29 Lessons Learned from Wasting a Million Dollars

30:51 Balancing Work and Family

34:09 Key Skills for Aspiring Entrepreneurs

35:05 The Influence of Hockey and Family Values

36:25 Advice for Aspiring Entrepreneurs

38:14 Connect with Dallas

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Articulate This! is a podcast that explores the world of digital articulation, featuring interviews and discussions with the innovators, leaders, and businesses driving the new digital economy. Host Pat Stagliano uncovers the human side of digital transformation, revealing the individuals and teams responsible for the tools, tactics, and technologies shaping our digital world. With a focus on people who are doing important things with technology, the podcast aims to inform, inspire, and empower listeners to embrace the opportunities of the digital age. Tune in to explore the digital revolution